WE NEED TIPS

Vancouver gang wars are on the rise. Historically, gang violence has been in the shadows, with most of us only ever reading about it in the news. Recently, however, gang violence has exploded into public spaces, with innocent bystanders becoming collateral damage. We were asked to create a campaign to bring awareness to this bold new violence and to ask the public for their help.

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Creative Director/Art Director: Elizabeth Whalen | Executive Creative Director/Copywriter: Katie Ainsworth | Director: Eric Yealland |
Agency: PS DDB