PERSPECTIVES ON A GIRL

Girl Guides of Canada needed a fresh approach so we created the first annual online film festival and launched it with an intimate screening of short films featured at perspectivesonagirl.ca. Talented female artists from across the country including filmmakers, writers, poets and animators joined Girl Guides of Canada’s 90,000 members and generously donated their time to explore the idea: “Why girls need Guides”.

•••••••••••••••••••••••••••••

Senior Art Director: Elizabeth Whalen | Senior Copywriter: Jenn Rossini | Animation 'Different': Alchemy | Agency: john st.