BRANDING | LITTLE FIX

Little Fix is a rock band located in Vancouver, BC.

BRANDING | TASTE OF SEOUL

Taste of Seoul is an Asian Fusion catering company and restaurant located in Kitchener, Ontario.

BRANDING | RENEGADE SPIRIT

Renegade Spirit is a socially conscious, ultra feminine shop located in Toronto, Ontario that encourages women to take self-care seriously - body, mind and spirit. With a Covid-conscious budget, I created this feminine branding using a mix of stock watercolour elements along with an original logo and type treatment.

BRANDING | TRUE LIFE NUTRITION

True life nutrition is a holistic nutrition company based in Toronto, Ontario.

BRANDING CONCEPT | WAKE UP

Coffee is the second most valuable commodity on earth after oil. It’s also one of the worst industries for child slavery. Even worse than the garment industry. We wanted to wake people up to this fact.

The idea was to create a pop-up that looked like a super cool hipster coffee shop called WAKE UP. But when you go in, you discover all the assets are about waking up to child labour in the coffee industry. The CTA would drive to buying fair trade and learning more at worldvision.ca. Proceeds from all fair trade coffee sold in the shop would go to protecting children.

We created this concept to pitch to World Vision. Sadly, it never ended up getting executed.

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Credits: Associate Creative Director/Art Director | Elizabeth Whalen, Executive Creative Director/Copywriter | Katie Ainsworth, Agency | GREY West